|Carpet sector to create trademark for its exclusive designs|
|May 26, 2008 (Iran)|
Iran which is world-famous for producing exquisite carpets, is finding ways to protect its industry from the unscrupulous practices of other countries, who are also in the race to capture potential global markets.
Carpet designs indigenous to Iran are so much in demand that other countries have started imitating them to get hold of a considerable market share. Besides, these countries have also made use of new marketing strategies that give them an edge over Iran.
An official from Iran National Carpet Center told Fibre2fashion, “The country produces 5.50 million square meters of hand-woven carpets annually. Moreover, export statistic for the year 2007 shows an income of over US $450 million coming from these products.”
Tabriz, Isfahan, Shiraz, Hamedan, Kerman, Arak, and Mashad are some of the major carpet producing cities in Iran exporting their price-less creations to markets in Germany, US, Persian Gulf, Japan, Russia, and Tunisia.
Presently, the carpet industry of Iran is focusing on creating an identity mark for their products representing the authenticity and origin of the rugs so as to rightfully secure their markets in countries across the world.